Course Syllabus

Sales are the lifeblood of any business. Every business transaction you have from buying milk at the grocery store to buying your house or investing in new products and services involves sales. "Mastering Sales Skills: How to be a Successful Salesperson" is designed to teach you the principles of the selling process so you can add value to your company or organization from day one. This course is beneficial to all businesses. This course will assist you in identifying the key traits of a successful sales personality, the critical factors necessary for success in sales, and how small differences can lead to exponential growth. The objective of this course is to offer comprehensive information and lay the foundation for mastering sales skills for a person of any age to apply in any situation for a variety of motives, whether personal or professional in nature.

In this course, you will understand how to sell with purpose, connecting fully to your customer's desires and wants, while understanding the nuts and bolts of a typical sale. This includes learning how to assess a sales opportunity; recognizing a buying cycle and creating an appropriate sales cycle; developing a sales strategy; and navigating competitive and political forces at play. Through this course, you will be able to recognize and seize new opportunities that will put you ahead of intensifying competition. You will learn how to leverage your sales skills in building up a winning team for even more sales. Finally, you will learn about the customer experience and how customer-centric marketing leads to long-term customer loyalty. This course will introduce you to important tools that you can use and utilizes a mixture of sales theory, examples, exercises, quizzes, and optional reading resources for further study.